When: 2 September, 2026 | 3:00–5:30 PM
Where: Embassy of Brazil, Wallstraße 57, 10179 Berlin
Language: English

With the EU-Mercosur Agreement entering into force, Brazil’s role as Partner Country of Hannover Messe 2026, and ongoing geoeconomic shifts, German-Brazilian economic relations are starting a new phase.

Traditional trade patterns are increasingly giving way to shared value creation, industrial partnerships and long-term investment. Companies on both sides of the Atlantic are exploring new forms of cooperation, more resilient supply chains, and joint innovation and production models.

How will these developments reshape trade and business strategies? Where will new opportunities emerge for companies? And what conditions are needed to turn the new political framework into sustainable growth and shared value creation?

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Agenda

2:30–3:00 pm – Registration and Welcome Coffee

3:00 pm – Welcome Remarks
• Embassy of Brazil (tbc)
• Orlando Baquero, LAV 

3:10–3:25 pm – Keynote Address
Brazil as Europe’s Strategic Partner in a Changing Global Economy
H.E. Rodrigo Baena Soares, Ambassador of Brazil

3:25–3:40 pm – Spotlight Presentation
Mercosur in Practice: From Political Agreement to Business Opportunity
Dr. Julian Bickmann, RE,Partner, Wagner Arbitration

3:40–4:40 pm – Panel Discussion
From Trade to Shared Value Creation
How Agreements, Industrial Policy, and Geopolitical Shifts Are Reshaping German-Brazilian Economic Relations

Participants:

Matthias Engler, Senior Project Manager Global Investments and Management, Fraport AG
Sebastian Helgenberger,  Director, Government Affairs, Siemens Energy
Ingmar Heuer, CEO, Ingmar Heuer GmbH
Ingo Kniepert, CEO, tpx Holding GmbH

Moderator: Marcus Schwenke,BGA

4:40 pm – Audience Discussion / Q&A

4:55 pm – Wrap-up and Networking Reception

5:30 pm – End of Event